Atomic habits media how to#

Their iconic red and white branding, catchy jingles, and core messaging have remained consistent over the years, helping to build a strong brand identity and attract loyal customers.

By staying consistent and relevant, businesses can build a strong online presence and attract more customers, which will hopefully lead to more sales.Ĭoca-Cola has stayed consistent in its branding and marketing efforts throughout its 100+ years in business. This means posting regularly on social media, sending out frequent email newsletters, and updating website content as often as possible. If you hope to be more successful with your digital marketing efforts, you need to stay consistent. By analysing user data and behaviour, they can make changes to their platform and offer relevant content that improves user experience and ultimately leads to more subscribers.

Atomic habits media how to#

Netflix uses data to make informed decisions about what content to produce and how to market it. By using data to make decisions, businesses can swiftly make changes that will have a positive impact on their online sales or prevent wasting money on redundant ad campaigns. This includes tracking website traffic, analysing customer behaviour, and monitoring sales data. Online businesses need to use data to make informed decisions about their digital marketing efforts to determine whether their marketing investments are paying off. Nike, a top-performing eCommerce business regularly release new products, collaborates with influencers and athletes, and creates engaging content that keeps their customers captivated and excited about their brand. By focusing on continuous improvement, eCommerce businesses can stay ahead of the competition and attract more customers. This includes optimising their website for search engines, working on exciting social media campaigns, and creating valuable content that is likely to be shared. Apple offers customers a user-friendly website and streamlined checkout process, creating a seamless experience for their customers that keeps them coming back and loyal to the brand. Planning and implementing a marketing strategyĪn example of a business that has perfected its systems is without a doubt Apple. Setting budgets and staying on top of expenses In an eCommerce business, your systems include: Create a SystemĪll successful businesses have systems in place that help things run smoothly and automate certain repetitive tasks. Had they gone too big too soon, the world would not have been ready for an online retailer of that scale. Back in 1995, they started small by only selling books online, and only once they began to grow did they expand their product offering.

Once you have achieved a 5% increase in sales, set a new goal - like 10% - and work towards achieving it next.ĭon’t believe us? Take the world’s biggest eCommerce store, Amazon as an example. This may seem like a small number but it will add up over time. This doesn’t only apply to personal habits but to those of your eCommerce store as well.įor example, instead of trying to increase your sales by 50%, start with a target of increasing them by 5% within a specific time frame. The first recommendation the book makes is to always start small by introducing manageable changes slowly. Below we have summarised the key principles from “Atomic Habits” that you can apply to your digital marketing strategy to boost online sales. The principles outlined in the book can be applied to all aspects of life, including your eCommerce business and digital marketing efforts. His book provides practical strategies for building good habits and breaking unproductive ones by focusing on the idea that small, incremental changes can lead to significant improvements over time and offering a framework for creating and maintaining positive habits. But what if there was a practical way to break those old habits and find a new path? There is and they’ve been dubbed “Atomic Habits” by best-selling author, James Clear. We all have bad habits that sometimes get in the way of progression and development in not only a personal capacity but in business too. Home / Blog / Applying Atomic Habits' Principles to eCommerce & Digital Marketing